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1.1 Invitation & Shared Asset Tracking

Whenever your team shares a digital business card, PDF brochure, product page, or microsite with a prospect, BoothMaven logs the transaction as a tracked invitation. The Invitation Tracking hub (/leads/contacts/invitation/list) lets you track recipient interactions across email and personalized web links.

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Activity Summary & Key Metrics

The top summary banner provides immediate visibility into asset delivery performance:
  • Total Sent — Cumulative digital assets and invitations delivered to leads.
  • Opened — Total invitations opened by recipients.
  • Not Yet Opened — Pending invitations awaiting attendee engagement.
  • Open Rate (%) — Percentage of sent invitations opened, measuring message relevance.
  • Guest Invites — Collateral shared with non-registered attendees or forwarded colleagues.
📸 Invitation & Shared Asset Tracking Insert screenshot of the Invitation list showing summary stats (Total Sent, Open Rate), recipient list, trigger types, and engagement signals.

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Audit Log Details

The detailed audit table tracks every individual recipient interaction:
  • Recipient & Content — Contact name, email avatar, and shared asset title.
  • Trigger Type — Identifies what was shared: Digital Cards, Documents, Products, or Business Cards.
  • Channel & Interaction — Tracks whether the recipient clicked the direct email CTA button or opened the asset via personalized link.
  • Timestamp & Subject — Exact send date and email subject line used for the delivery.
Filter by Not Yet Opened after 48 hours to send a gentle follow-up reminder or trigger an alternative outreach channel like SMS or LinkedIn.